Jamaican Jerk Sauce branding

Logo design, packaging and social media design for a Jamaican jerk sauce


This family run company called on silver creative to brand their all-natural Jamaican jerk sauce. I illustrated the Jules logo to resemble Violet “Jule” Brown, the creator of the jerk sauce that was a favorite at her Jamaican restaurants in New York City in the 80’s and 90’s. I designed the packaging using bold colors and natural textures to reflect the unique, spicy flavor of the sauce.

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