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		<title>Seeds of Change</title>
		<link>https://petrowdesign.com/seeds-of-change/</link>
		<comments>https://petrowdesign.com/seeds-of-change/#comments</comments>
		<pubDate>Thu, 03 May 2018 13:15:31 +0000</pubDate>
		<dc:creator>zus9982</dc:creator>
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		<description><![CDATA[Visit the site I led my team in creating a new brand identity for the Seeds of Change. We created a powerful seed-to-plate story that unifies all three divisions of the brand and shows consumers how easy it is to make healthy, organic choices—from the seeds they plant to the food they cook to helping [...]]]></description>
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		<title>Local Legends</title>
		<link>https://petrowdesign.com/local-legends/</link>
		<comments>https://petrowdesign.com/local-legends/#comments</comments>
		<pubDate>Sat, 28 Apr 2018 21:49:54 +0000</pubDate>
		<dc:creator>zus9982</dc:creator>
				<category><![CDATA[Branding]]></category>
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		<category><![CDATA[Environmental graphics]]></category>
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		<guid isPermaLink="false">http://petrowdesign.com/?p=1989</guid>
		<description><![CDATA[2015 CADC JUDGES Award for Illustration 2015 CADC GOLD Award for Illustration 2015 CADC GOLD Award for Packaging 2015 CADC SILVER Award for Website When creating the identity and packaging for Local Legends Food Company, a milk* initiative, I wanted to do more than just sell chips. It was imperative for the brand to tell a [...]]]></description>
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		<title>Multiple Myeloma Research Foundation</title>
		<link>https://petrowdesign.com/multiple-myeloma-research-foundation/</link>
		<comments>https://petrowdesign.com/multiple-myeloma-research-foundation/#comments</comments>
		<pubDate>Wed, 16 Mar 2016 15:41:55 +0000</pubDate>
		<dc:creator>zus9982</dc:creator>
				<category><![CDATA[Branding]]></category>
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		<guid isPermaLink="false">http://petrowdesign.com/?p=2188</guid>
		<description><![CDATA[The MMRF has revolutionized treatment for this rare type of cancer and broken ground with a new model in research. To help them with their mission we were involved in a series of projects to gain sponsors and donors. I was tasked to design a brochure that would serve as a tool to recruit corporate [...]]]></description>
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		<title>illy coffee</title>
		<link>https://petrowdesign.com/illy-coffee/</link>
		<comments>https://petrowdesign.com/illy-coffee/#comments</comments>
		<pubDate>Wed, 09 Mar 2016 21:42:57 +0000</pubDate>
		<dc:creator>zus9982</dc:creator>
				<category><![CDATA[advertisement]]></category>
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		<guid isPermaLink="false">http://petrowdesign.com/?p=1976</guid>
		<description><![CDATA[milk* set out to transform coffee from an everyday ritual into an inspired moment. We energized consumer engagement and increased retail sales for illy by inviting participation in the creation of a fine art recipe book celebrating four seasons of inspired moments. I created a look that is inspired by modern Italian art. With hundreds [...]]]></description>
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		<title>2015 CADC Awards Show</title>
		<link>https://petrowdesign.com/2015-cadc-awards-show/</link>
		<comments>https://petrowdesign.com/2015-cadc-awards-show/#comments</comments>
		<pubDate>Thu, 02 Jul 2015 04:04:52 +0000</pubDate>
		<dc:creator>zus9982</dc:creator>
				<category><![CDATA[Blog]]></category>
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		<guid isPermaLink="false">http://petrowdesign.com/?p=2115</guid>
		<description><![CDATA[Once upon a time, about a week ago, the CADC held their 40th Annual Awards Show in Hartford. The halls were brimming with inspiring work, delicious food and amazing creatives from all over Connecticut. I was shocked and honored to receive 4 awards for Local Legends Potato chips. It was like a fairytale walking up for [...]]]></description>
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		<title>Torie &amp; Howard Integrated Campaign</title>
		<link>https://petrowdesign.com/toriehoward/</link>
		<comments>https://petrowdesign.com/toriehoward/#comments</comments>
		<pubDate>Fri, 14 Nov 2014 22:54:51 +0000</pubDate>
		<dc:creator>zus9982</dc:creator>
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		<guid isPermaLink="false">http://dev.okaythemes.com/mighty/?p=177</guid>
		<description><![CDATA[2012 CADC GOLD Award for website 2012 CADC SILVER Award for packaging 2012 CADC SILVER Award for campaign 2012 CADC EXCELLENCE award for illustration This Specialty Food Company presented silver creative with the challenge of making a hard candy product line fun, quirky and current. I took on the challenge illustrating botanical style watercolor fruit [...]]]></description>
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		<title>ACT Hurricane Sandy Relief</title>
		<link>https://petrowdesign.com/act-hurricane-sandy-relief/</link>
		<comments>https://petrowdesign.com/act-hurricane-sandy-relief/#comments</comments>
		<pubDate>Fri, 14 Nov 2014 20:59:35 +0000</pubDate>
		<dc:creator>zus9982</dc:creator>
				<category><![CDATA[advertisement]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Design]]></category>
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		<guid isPermaLink="false">http://petrowdesign.com/?p=1939</guid>
		<description><![CDATA[I created the name and identity for a charity initiative at milk* sono. ACT was created as an artistic outlet to raise money for causes we believe in. I illustrated and designed these shirts to help raise money for the victims of Hurricane Sandy. 100% of net profits from every T-shirt sold were donated to [...]]]></description>
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		<title>455W37th St. Integrated Campaign</title>
		<link>https://petrowdesign.com/455w37th/</link>
		<comments>https://petrowdesign.com/455w37th/#comments</comments>
		<pubDate>Mon, 14 May 2012 07:46:55 +0000</pubDate>
		<dc:creator>zus9982</dc:creator>
				<category><![CDATA[advertisement]]></category>
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		<guid isPermaLink="false">http://dev.okaythemes.com/mighty/?p=192</guid>
		<description><![CDATA[2009 CADC Excellence Award The developers and silver creative set out to transform this vintage industrial part of NYC into a vibrant, artistic and cultural mixed-use district. The edgy, unpolished neighborhood set the mood for this type driven, energetic brand. The bold colors, gritty textures and energetic action shots capture the spirit of the urban [...]]]></description>
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		<title>2 Gold Integrated Campaign</title>
		<link>https://petrowdesign.com/2gold/</link>
		<comments>https://petrowdesign.com/2gold/#comments</comments>
		<pubDate>Sun, 13 May 2012 22:51:38 +0000</pubDate>
		<dc:creator>zus9982</dc:creator>
				<category><![CDATA[advertisement]]></category>
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		<guid isPermaLink="false">http://dev.okaythemes.com/slate/?p=487</guid>
		<description><![CDATA[2009 CADC SILVER Award The developer hired silver creative to help position 2 Gold as the premier residential building in lower Manhattan’s Financial District. Inspired by the neighborhoods classic charm and the building’s vintage architecture I created a brand reminiscent of the roaring 20’s. Using the lack of photography to my advantage, I ditched computer-rendered [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Amino Vital Campaign</title>
		<link>https://petrowdesign.com/amino-vital/</link>
		<comments>https://petrowdesign.com/amino-vital/#comments</comments>
		<pubDate>Sun, 13 May 2012 22:00:30 +0000</pubDate>
		<dc:creator>zus9982</dc:creator>
				<category><![CDATA[Illustration]]></category>
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		<category><![CDATA[website]]></category>

		<guid isPermaLink="false">http://dev.okaythemes.com/mighty/?p=203</guid>
		<description><![CDATA[2010 CADC SILVER Award This e-commerce website for a line of amino acids-based sports nutrition products utilizes inspiring photos of various athletes in dramatic landscapes. The emphasis on each sport makes the site relevant to each individual visitor. Inspired by the vitruvian man, I created custom line drawings to emulate the movement of each athlete. [...]]]></description>
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