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		<title>Seeds of Change</title>
		<link>https://petrowdesign.com/seeds-of-change/</link>
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		<pubDate>Thu, 03 May 2018 13:15:31 +0000</pubDate>
		<dc:creator>zus9982</dc:creator>
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		<description><![CDATA[Visit the site I led my team in creating a new brand identity for the Seeds of Change. We created a powerful seed-to-plate story that unifies all three divisions of the brand and shows consumers how easy it is to make healthy, organic choices—from the seeds they plant to the food they cook to helping [...]]]></description>
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		<title>Local Legends</title>
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		<pubDate>Sat, 28 Apr 2018 21:49:54 +0000</pubDate>
		<dc:creator>zus9982</dc:creator>
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		<description><![CDATA[2015 CADC JUDGES Award for Illustration 2015 CADC GOLD Award for Illustration 2015 CADC GOLD Award for Packaging 2015 CADC SILVER Award for Website When creating the identity and packaging for Local Legends Food Company, a milk* initiative, I wanted to do more than just sell chips. It was imperative for the brand to tell a [...]]]></description>
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		<title>Art of Cerveza</title>
		<link>https://petrowdesign.com/art-of-cerveza/</link>
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		<pubDate>Sat, 28 Apr 2018 12:51:25 +0000</pubDate>
		<dc:creator>zus9982</dc:creator>
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		<description><![CDATA[At IN were were tasked to create an always-on program with permanent point-of-sale signage for Mexican restaurants that highlighted the company’s Mexican beer portfolio while adding a unique and authentic experience for the guests. From the beer, to the delicious cuisine, to the art on the walls, we wanted to immerse diners in a rich, [...]]]></description>
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		<title>Empire of Disruption</title>
		<link>https://petrowdesign.com/empire-of-disruption/</link>
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		<pubDate>Thu, 18 Feb 2016 21:31:46 +0000</pubDate>
		<dc:creator>zus9982</dc:creator>
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		<description><![CDATA[this book-web-journey was a passion project developed at milk*. It offers a honest look at how we can’t just survive our world, but rediscover ourselves within it. I created a hand drawn identity and design for this unusual book-web experience. visit the site]]></description>
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